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Experience, Attitude, Context, Priorities => Behavior

Experience changes Attitude(inward; People's beliefs, feelings and values) =>

Context applied on Attitude results in a Behavior(outward)
(Context sets the Priorities; Priorities change Behavior.Context is applied on Attitude)

So, Focus on People's Experience to get desired Behavior !

ref:

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Morningstar, Inc.

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Paisa Vaisa with Anupam Gupta

Vivek Law - Simple Hai!

Vishal Khandelwal

TEDx Talks

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Ben Felix

The Money Guy Show